With so many vendors to choose from for services like email, vendor management, CRM, and more, marketers often rely on third party research...
We’re fortunate to have great clients utilizing SmarterHQ's platform to drive ROI and continuously evolve their marketing programs. In addition to...
70% of Millennials are frustrated with receiving irrelevant emails. Personalizing your communications to individuals is crucial to continue to engage...
It’s the year marketers must combat the attention spans of distracted customers. Let’s face it, it’s no longer enough to say the same thing to...
Email marketing is one of the most effective way to engage and convert customers continuously. However, with today’s hyper-connected consumer,...
According to Peter Wannemacher, Senior Analyst at Forrester, abandon rates for online banking applications are at an all-time high of 97.5%. To...
Creating consistency across your two biggest marketing channels means a better customer experience. A better customer experience means improved conversion, repeat business and long-term loyalty.
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