Last week on Smarter Spotlight, we discussed how to optimize your website for conversion using Geo-targeting. This week, we’re going to talk first...
Last week on Smarter Spotlight, we discussed the importance of using an Email Collection Lightbox on your eCommerce site to capture and retain new...
Last week on Smarter Spotlight, we took a look at 6 Fixes for High Checkout Abandonment and how marketers can create a smoother, more seamless...
Last week on our Smarter Spotlight series we dug into everyone’s favorite campaign--Cart Abandonment. This week, we’ll be taking a look at a...
Consumers are more distracted than ever thanks to the availability of information at our fingertips. For the eCommerce industry, this means shoppers...
We live in a hyper-connected world. The consumer now has more options, more choices and more distractions, causing a seismic shift for brands. With...
Creating consistency across your two biggest marketing channels means a better customer experience. A better customer experience means improved conversion, repeat business and long-term loyalty.
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