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eTail West Preview: 3 Can't-Miss Sessions

As a sponsor at eTail West, we'll be hard to miss at the event. Take a minute to come by the SmarterHQ booth #606 in the Expo Hall to discuss how we help brands deliver the real-time, personalized experiences customers demand. If you can’t make it to our booth (or you simply can't get enough), several of our clients will be speaking about the hottest industry topics and their best practices, including how they use SmarterHQ to achieve their goals. Here are three of those events you shouldn’t miss at eTail West 2016


How Eddie Bauer is Using Behavioral Data to Fuel Personalized Experiences

Tuesday, Feb. 23rd at 2:30 pm, Track D

Join us for a fireside chat with Eddie Bauer, as they discuss how they used behavioral data to deliver the personalized experiences their customers demand, and generated 11% revenue growth in the process.

Featured Speakers:

  • Nathan Casey - Director, Loyalty & Relationship Marketing, Eddie Bauer
  • Michael Osborne - CEO & President, SmarterHQ


Retention Panel Discussion: Focusing On Retention To Make More Money From Your Customers, Featuring Golfsmith

Tuesday, Feb. 23rd at 5:30 pm, Track A

Listen to retention expert client, Kim Lewis,  break down the goals of their programs, as well as how to develop unique and profitable initiatives to drive long-term engagement and repeat business while tackling multiple other issues such as:

  •  Retaining customers and getting them to come back to your brand
  •  Exploring loyalty programs to identify and reward your best customers
  •  Ensuring loyalty ultimately drives sales

Featured Speaker: 

  • Kim Lewis - Vice President, Omnichannel, Golfsmith - Retaining customers and getting them to come back to your brand


Gala Award Reception featuring Finish Line and Value City Furniture

Wednesday, Feb. 24th at 6:20 pm

Don’t forget to attend the reception and check out our clients, Value City and Finish Line, who were named finalists for the eTail Best-in-Class Awards! Our entire team will be there, will you?  


Want to see how SmarterHQ can help you use behavioral data to power the personalized experiences your customers demand? Request a demo today!