What’s your New Year’s Resolution for 2017? For us, it’s to continue getting smarter. We’re beginning this year with a webinar to discuss how retail marketers can better understand the importance of an omni-channel strategy and how to implement one.
We know that marketers spend a lot of energy driving visitors to their website and brick and mortar, to then see majority of visitors leave without ever having made a purchase. To avoid wasting time and energy, it's necessary for retailers to have a strategy that understands and responds to where and how their customers are shopping. On February 2nd we will be hosting a webinar with Skyler Fernandes, Managing Director at Simon Malls, and myself, Michael Osborne, to discuss omni-channel marketing strategies personalized to individuals to drive both in-store and online sales.
In this webinar you will learn:
- The importance of embracing an omni-channel strategy
- How Simon Mall retailers are converting webroomers and browsers
- Ways Simon Mall retailers are bringing shoppers back in-store and to their eCommerce site