Holiday Marketing

A Recipe for Happy Holidays: Six Must-Have Campaigns for Marketers

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With back-to-school and Labor Day in the rearview, the time for a swift pivot to holiday planning is upon us. According to the National Retail Federation, the initial holiday outlook is positive. The catch, of course, is that the higher projections climb, the greater the expectations...

Holiday Marketing

Five Lessons Labor Day Can Teach Marketers About Holiday Season

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As a marketer, here’s what Labor Day likely looked like for you “We have an amazing promotion running right now.”“We need to move...

News

SmarterHQ Expands Operations with New Office in Austin, Texas

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New office will serve growing national customer base and fuel further growth SmarterHQ, creator of the industry-leading SmarterHQ...

Personalization

Opinion: Should Retailers Give Apple Watch the Time of Day?

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The Apple Watch is the tech giant’s latest development in wearable technology. Because of Apple’s enormous influence on consumers and industries...

Personalization

Tweet Emotion: the Future of Omni-Channel Marketing

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Every day, we enable and push top retailers to tune into the opinions, preferences and behaviors of their customers and key audiences. Over the...

News

SmarterHQ Raises Additional $8 Million to Scale Predictive Marketing Platform

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SmarterHQ is backed by leading venture capital firms Simon Venture Group, Battery Ventures and strategic angel investors. SmarterHQ has raised a...

Customer Success

Value City Furniture Increases Shopping Cart Abandonment Revenue by 283%

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When we first started working with Value City Furniture, they expressed the growingly common retail need to move towards an omni-channel experience...

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