Personalization

Designing for Customer Intelligence-Infused Email

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The era of customer intelligence data is here and you’ve embraced it. Your team has outlined their strategy, the campaign roadmap is drawn up for the next three quarters and you can already imagine the revenue streams that will look great on a slide when you’re reviewing the quarter. Yet,...

Personalization

Retail Customer Intelligence: Harnessing Behavioral Data

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On behalf of data scientists, I have a confession to make. Despite what you’ve been told, we are not living in the midst of a “Big Data...

Personalization

The Imperative for CMOs to Own the Customer Experience

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Today’s shopper isn’t just connected, they’re hyperconnected. And while retailers would like to believe that this means they are that much more...

Customer Success

Retailers Increases eCommerce Conversion Rates with SmarterHQ

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Blue Moon Digital, Inc., a boutique digital marketing agency in Denver focuses on accelerating eCommerce growth for leading brands and...

Customer Success

Increase Ecommerce Revenue by 20 percent through Real-time Personalized Emails

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Onestop provides customized end-to-end ecommerce solutions for retail brands to help bring their client’s multichannel retail visions to...

Personalization

The Market Mandate for Real Time Personalization

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Real time personalization is a prominent force in today’s retail marketing industry. Retailers are now judged on their ability to create...

Personalization

Cross-Channel Marketing: Consistency vs Conversations

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Providing a consistent message across marketing channels is important, but retailers today can no longer afford to stop there. The realities of a...

Improve conversion by unifying your email & website with SmarterHQ

Creating consistency across your two biggest marketing channels means a better customer experience. A better customer experience means improved conversion, repeat business and long-term loyalty.

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