Personalization

Infographic - Millennials: Where they shop, How they shop, Why it matters

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The largest living generation, a body of digital natives, a population associated with communications, media and technology: millennials are reshaping the economy and how companies conduct business with consumers. For retailers, this means an entirely different landscape between marketers and...

News

Millennials Prefer Shopping In-Store, According to New SmarterHQ Survey

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Seventy Percent of Millennials Are Comfortable with Retailers Tracking Their Purchasing and Browsing Behaviors INDIANAPOLIS, August 22, 2017 – As...

News

SmarterHQ Appears on the Inc. 5000 list for the 2nd Time

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Inc. Magazine Unveils 36th Annual List of America’s Fastest-Growing Private Companies—the Inc. 5000. For the 2nd Time, SmarterHQ...

Best Practices

The Secret to Unifying Omni-Channel Experiences

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It’s no mystery that nowadays your customers are interacting with your brand in more varied and unpredictable ways than ever before. These...

Personalization

5 Reasons Consumer Banks Need a Behavioral Marketing Strategy

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Amazon. Uber. PayPal. Fitbit. Netflix. What do all of these successful companies have in common? Ease, convenience and most of all – an experience...

Events

SmarterHQ Catches the Coder Dojo Mojo

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What’s your Mojo?? Well at SmarterHQ we like to make sure giving back to our community is part of ours. We call it #ServeSmarter, and this year we...

Predictive Analytics

3 Ways Machine Learning Can Improve Your Email Campaigns

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It is not news to anyone that the Retail and Financial Services landscapes are changing. For marketers, it is no longer sufficient only to...

Improve conversion by unifying your email & website with SmarterHQ

Creating consistency across your two biggest marketing channels means a better customer experience. A better customer experience means improved conversion, repeat business and long-term loyalty.

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