How Simon Mall Retailers Increase In-Store and Online Sales with Real-time Personalized Marketing

with Skyler Fernandes, Managing Director, Simon Malls

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Skyler Fernandes
Managing Director, Simon Malls

Michael Osborne
President & CEO, SmarterHQ

What's it about...

Marketers spend a lot of energy driving visitors to their website and in-store with the majority leaving without having made a purchase. Retailers need to have a strategy that understands and responds to how and where their customers like to shop. Skyler Fernandes, Managing Director at Simon Malls, and our CEO, Michael Osborne, discuss omni-channel marketing strategies personalized to individuals to drive both in-store and online sales.

What you'll learn...

  • The importance for retailers to embrace an omni-channel strategy
  • How Simon Mall retailers are converting webroomers and browsers
  • Ways Simon Mall retailers are bringing shoppers back in-store and to the ecommerce site